Almost Everything Under 300 Yen: Lawson Store 100's August Lineup Brings a New "Devil's Onigiri" and a 322-Yen Bento

In a country where prices keep climbing, one convenience store is still fighting for your wallet: Lawson Store 100.

The August lineup at this "100-yen shop × convenience store" hybrid reads like a survival kit for the weak-yen era. The headliners: a new flavor of the popular Devil's Onigiri series landing August 12, and a 322-yen (tax incl.) mini nori bento. Rolling out at roughly 500 Lawson Store 100 locations nationwide.

The New Devil's Onigiri: "Addictive Sesame Oil"

Launching August 12: Devil's Onigiri — Yamitsuki Sesame Oil (151 yen tax incl.). Rice cooked in mentsuyu broth, mixed with crunchy tempura bits, green onion, and aonori seaweed, finished with a hit of sesame oil.

Why "Devil's"? One bite explains it — the sweet-salty broth, the richness of tempura crumbs, and that sesame aroma form a calorie trinity you should absolutely not encounter at midnight. Sin, priced at 151 yen.

The 322-Yen Mini Nori Bento

Then there's the Mini Nori Bento (322 yen tax incl.): rice topped with nori seaweed, carrying a fried-food trinity of white fish fillet with tartar sauce, fried chicken, and a croquette.

It's deliberately mini-sized — more a hearty snack or a "plus one" than a full meal. But getting all that for well under 500 yen in 2026 Japan is genuinely newsworthy.

The 100-Yen-Class Supporting Cast

Egg Sandwich (127 yen): fluffy pull-apart bread stuffed with egg filling. Instant breakfast regular.

Curry Naan (138 yen): naan dough with chunky curry sealed inside — a one-hand curry-rice experience.

Twin Cream Puff — Lemon Cream & Whipped Cream (117 yen): lemon cream made with Italian lemon juice jam, doubled with whipped cream. The refreshing summer option.

Sankaku-pan — Blueberry & Whipped Cream (127 yen, from August 19): soft bread sandwiching blueberry jam and whipped cream.

Release Info

Dates: from August 5, 2026 / Devil's Onigiri new flavor from August 12 / Sankaku-pan from August 19
Where: about 500 Lawson Store 100 locations nationwide (varies by area and store)
Prices as of the press release; items may sell out

RAW JAPAN's Takeaway

A message to everyone visiting Japan: the front line of "cheap and delicious" is Lawson Store 100. Onigiri for 151 yen, a bento for 322, bread and dessert for just over 100 — you don't need to fear travel prices, you just need to find this store. When you spot the blue sign with "100" on it, walk in and make a deal with the devil.

Source: Press release (PR TIMES)